Jameson ATL Campaign, Argentina

ROLE: Photography & Retouching

CLIENT: Pernod-Ricard South America

CREATIVE AGENCY: The Mix, Dublin

 

This photoshoot took place in November in sunny Buenos Aires, Argentina. The perfect time to escape the wet and wild winter of Ireland. One minute you’ve got two coats on, the next, people are trying to cool down in fountains!

Pernod Ricard in South America partnered with local DJ host and media personality, Andy Kusnetzoff, to create an above the line campaign for Jameson Irish Whiskey. An absolute gent to work with.

We shot this in Parque bar, in the Palermo district. Our local cast, crew and creative team made the experience a pure joy, ¡viva la Argentina!

ARG_JAMESON_OOH_Ville Korpela 002.jpg

BTS

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